Binge Drinking & the Herd

Posted by on Jun 25, 2008 in Uncategorized | One Comment

Hat tip to Robert who spotted this. Now, I'm not normally a fan of the Advertising Association, (for a number of reasons) but they've just released a great report by new chum Paul O on the subject of Binge drinking.  Essentially he and the team have developed a fiendishly simple means to understand the underlying nature […]