500 million flies

More stuff about our Herd nature today:

“Informational social influence” is a well known phenomena in social psychology thanks to the work of Robert Cialdini (left)

You may know it as “Social Proof” or even through what one old boss of mine used to call the “ol’ 500 million flies can’t be wrong, eat s***” strategy”. That is, the impression of other people like the subject/respondent is doing X is often enough to persuade the subjec to do X also….