The Elites

Posted by on Jul 5, 2016 in brand, politics, Uncategorized, Words | No Comments

Old fans of HERD might remember the kicking I’ve given to the word “brand” before – for example in Welcome to the Creative Age and HERD in particular. It seems really obvious what it means, doesn’t it? But all too often a conversation gets derailed by the word…It’s too flabby (and can be flexed to […]

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