Behaviour Change and Conformity

Posted by on Sep 21, 2009 in behaviour change, Copying | One Comment

Neil and Johnnie have great posts on the negative role that conformity can have on our attempts to engineer organisational change and innovation. While what they say is fair enough, it strikes me that we are perhaps rushing a bit quickly to see the negative side of copying and social learning…(as we too often do). […]

Read More